Destination Management and Development

Course schedule

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Course Overview

This course equips delegates with the tools to plan, manage, and grow tourism destinations. It blends strategy, marketing, and stakeholder coordination to improve visitor experience and local benefits.

Who Should Attend

Professionals responsible for tourism planning and destination promotion.
Past delegates have included:

Destination Managers
Tourism Planners
City Marketing Executives
Regional Development Officers
Infrastructure Project Leads

Course Outcomes

Develop destination management plans
Coordinate with public and private stakeholders
Improve destination branding and visitor flow
Balance tourism growth with community impact
Manage tourism data and research
Plan for infrastructure and capacity needs

Course Topics

Strategic Management in Hospitality and Tourism

Strategic planning processes
Competitive environment analysis
Strategic initiative implementation
Performance metrics evaluation

Marketing for Hospitality and Tourism

Marketing strategy development
Digital marketing tools utilisation
Brand positioning enhancement
Marketing effectiveness measurement

Financial Management in Hospitality and Tourism

Budgeting and forecasting
Revenue stream management
Financial statement analysis
Cost control techniques

Destination Planning and Development

Principles of destination management
Tourism master plans
Stakeholder coordination
Infrastructure planning

Destination Branding and Positioning

Building destination identity
Media and PR strategies
Visitor engagement platforms
Monitoring brand success

Options

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Other Courses

Warehouse and Inventory Operations Management

Comprehensive Guide to Due Diligence

Protocol and Travel Management – Level 1

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Destination Management and Development

Course schedule

If you don’t see your preferred course date, please contact us.

Course Overview

Who Should Attend

Course Outcomes

Course Topics

Warehouse and Inventory Operations Management

Comprehensive Guide to Due Diligence

Protocol and Travel Management – Level 1

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